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Support Financial Literacy Year-Round with Annuity Education

Financial education shouldn’t be limited to a single month.

While April is Financial Literacy Month, the need for clear, accessible guidance around retirement planning lasts all year long.

One area where many clients continue to struggle is understanding risk — and that lack of understanding may explain why annuities are still widely misunderstood.¹

In fact, just 5% of adults know how annuities work and that they can be beneficial at any age.²

That’s a big gap — and a powerful opportunity to educate.

woman in hat and glasses hugging two small children
5 percent of adults understand how annuities work

To support your client conversations, we’ve rounded up 5 educational resources that can help demystify annuities and show how they protect a retirement strategy.

Growth Potential in Uncertain Times

Show how FIAs can provide stability and growth opportunity even in volatile markets — in clear, easy-to-share language.

Addressing the Retirement Gap for Women

Use this case study to highlight how annuities can help close the income gap women often face in retirement — and introduce the value of guaranteed income. Learn more about serving overlooked client segments.

Reframing the Role of Cash

Help clients — particularly women — think differently about holding excess cash in today’s inflationary environment. This piece can spark conversations around better ways to protect purchasing power.

Help Clients Stay the Course

Access resources that support conversations around market shifts, client emotions, and the importance of long-term planning — no matter what the headlines say.

Use these tools to lead more informed conversations, clarify common misconceptions, and help clients feel more confident about their retirement strategy.
Have questions or need a custom illustration? Contact your Regional Sales Director or call our sales desk at 800-637-6318.

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